“I Want to Help Women Feel More Beautiful and Confident”


Sandra Fernandez has a passion for helping people look and feel their best. She’s been working on it since she was thirteen years old. At that young age, she was asked to assist with her first wedding, and her passion for beauty has only grown since then.

Seeing her mother work several jobs after their move from Mexico when Sandra was just four, she learned early how to do her own hair. She found she loved it and had a real talent for it.

For the past ten years, she has owned Fierce Image in Clearfield. During that time, she has grown her business from doing makeup and hair to adding lashes. Recently, Sandra has branched out into teaching about beauty and aesthetics, always focusing on positive client relationships and experiences. She hosts classes and events designed to help women look and feel their best, including yoga, girls’ nights, and vision boards. These events have been fun, popular and very educational. “I want to help women feel more beautiful and confident. That’s what these events are all about.”

She is excited, energetic and positive about the future of her business. “My goal is to pour into others the abundance that has been poured into me,” Sandra says. “I want to grow my business and myself, and help my coworkers become the very best they can be.”

Click HERE or the link below to read about other inspiring Women in Business in our community!

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